It’s Monday, August 1, and The Big Launch of #52playsbywomen is here.

The Simple Guidelines for our new Call to Action are here:

#52playsbywomen

On our launch day, it’s important to know why this Call to Action is needed.

Women buy 70% of theater tickets sold, and make up 60-70% of the theater audience.

But women writers only constitute about 22% (or less) on global stages, in terms of produced plays.

Let’s build conscious theater-going strategies so there’s a clamoring for work by women playwrights on a weekly basis. And if no play by a woman playwright is available in terms of performed plays in a specific region, then let’s promote reading a play by a woman as another option of support.

It’s easy! Join us in a year of #52playsbywomen. See you at the hashtag!

BigLaunch